Book a demo Contact
Trusted by some of the world’s leading consumer goods companies

 

From strategy to execution

Optimise your pricing and terms across all channels by applying our industry-leading formula

Client Immersion

We gain deep insight into your current operations, market dynamics, and business strategy, becoming an extension of your team

1

Data Collection & Sign Off

We gather the latest financial data, pricing and trade terms, creating a comprehensive market snapshot leveraging our Radar solution

2

Opportunity Analysis

We conduct an emerging insights analysis to identify potential risks and opportunities, guiding early design decisions

3

Vision Design

We craft a new List Price, margin, and trade term structure, focused on driving customer collaboration, efficiency, and in-store demand

4

Scale of Change Modelling

We compare the vision design with the current pricing and trade terms structure, assessing the impact across all SKU and customer levels

5

Implementation Planning

We outline a tailored, multi-year implementation plan, to effectively roll out the new pricing and terms structure

6

Powered by Acumen Radar

Our approach harnesses the power of our in-house Radar solution to streamline data collection, analysis, and scenario modelling. Clients typically keep the solution for several years following the project, to model the latest picture and compare implementation scenarios.

Learn More

Pricing & trade terms case studies

 

16-18%

net profit benefit

20%

volume increase across both channels

Structured Pricing

Wine and Spirits Supplier

A leading global wine and spirits company, with significant market share in Vietnam, sought to implement a structured pricing framework across traditional and modern trade channels. We created a new pricing strategy aligning the Recommended Selling Price (RSP) to the net price, supported by a 3-year implementation plan. This case study explores how this approach simplified the pricing structure and built a defensible platform for growth in the Vietnamese market. 

Learn more